Where A-Players Thrive.

Golden Hippo is the dynamic force behind 20+ health, beauty, and pet care brands that generate over $1 billion in revenue annually. With our passionate employee-owners and unwavering commitment to creating top-notch products, we’re revolutionizing the direct-to-consumer market and empowering individuals to live their healthiest, happiest lives.

We are seeking a results-driven Brand Manager with a passion for health and wellness to join our team. As the Brand Manager, you will be responsible for developing and executing strategic growth plans for our Health & Wellness brands. This role requires strong leadership, analytical thinking, and a deep understanding of the consumer-packaged goods industry.

Location: Woodland Hills, CA or Remote

What You’ll Be Doing:

  • Develop and implement an integrated brand growth plan:
    • Utilize market insights and analysis to set high-level business priorities and goals.
    • Drive brand performance through effective planning and execution.
  • Manage brand profitability:
    • Oversee brand P&L budgeting and tracking.
    • Analyze relevant information to make sound business recommendations.
    • Provide input and recommendations for the marketing plan and long-term strategy.
    • Ensure revenue growth, control operating costs, and optimize overall profitability.
  • Support business growth through analysis and insights:
    • Provide business analysis reports, gather competitive intelligence, and develop actionable insights.
    • Actively participate in omnichannel marketing initiatives.
    • Explore and evaluate non-internet channels for brand promotion.
  • Lead cross-functional activities:
    • Collaborate with teams to maintain, optimize, and revitalize brand offers.
    • Drive customer lifetime value through post-purchase channels.
    • Develop and optimize customer acquisition campaigns.
    • Drive innovation in new product development.
  • Oversee brand assets and user experience:
    • Manage branded website performance, development, and optimization.
    • Ensure a cohesive and engaging user experience across all touchpoints.
    • Oversee external partnerships, resources, and agencies to maximize brand effectiveness.
  • Present brand strategies to senior management:
    • Communicate brand activities, plans, and results to key stakeholders.
    • Provide strategic recommendations based on market trends and insights.
  • Build and lead a high-performing brand team:
    • Hire and develop team members to ensure optimal performance.
  • Stay updated on Health & Wellness industry trends:
    • Continuously expand knowledge and expertise in the Health & Wellness category.

Preferred Qualifications (Note: These are preferred and not required. We strongly encourage you to apply even if you don’t tick ALL of these boxes.):

  • Results-oriented with strong influencing skills.
  • Proactive, assertive, and self-directed.
  • Demonstrated creativity, curiosity, and strategic thinking.
  • Strong analytical, decision-making, leadership, and collaboration skills.
  • Ability to build relationships and communicate effectively across all organizational levels.
  • Excellent multitasking abilities and a track record of delivering strong results.
  • Adaptability and willingness to thrive in a dynamic work environment.
  • 5+ years of experience in Consumer-Packaged Goods (CPG).
  • 7-10 years of experience in CPG preferred.
  • 2+ years of experience in team leadership or management preferred.
  • Bachelor’s degree in Business, Sales, Marketing, or related field.
  • MBA preferred.
  • Willingness to travel as needed.

Golden Perks & Benefits: 

  • Health and Happiness: Enjoy 100% employer-paid medical, dental, and vision insurance. Get 75% premium coverage for dependents.
  • Become an Owner: Join our Employee Stock Ownership Plan and be a part owner of Golden Hippo.
  • Boost Your Savings: Maximize your retirement with a generous 401K Plan and company matching up to 3.5%.
  • Stand Out, Get Rewarded: Excel and be recognized through our KPI Bonus, Win of the Week, Spot Bonus, and Shoutouts Program.
  • Flexibility at Your Fingertips: Work on your terms with flexible arrangements for most positions.
  • Skyrocket Your Career: Unleash your potential with unlimited room for professional growth.
  • Thrilling Events Await: Exciting virtual and in-person events that redefine fun.

$116,700 – $155,600, annual & monthly KPI bonus potential, depending upon experience


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