Where A-Players Thrive.
Golden Hippo is the dynamic force behind 20+ health, beauty, and pet care brands that generate over $1 billion in revenue annually. With our passionate employee-owners and unwavering commitment to creating top-notch products, we’re revolutionizing the direct-to-consumer market and empowering individuals to live their healthiest, happiest lives.
We are seeking a results-driven Brand Manager with a passion for health and wellness to join our team. As the Brand Manager, you will be responsible for developing and executing strategic growth plans for our Health & Wellness brands. This role requires strong leadership, analytical thinking, and a deep understanding of the consumer-packaged goods industry.
Location: Woodland Hills, CA or Remote
What You’ll Be Doing:
- Develop and implement an integrated brand growth plan:
- Utilize market insights and analysis to set high-level business priorities and goals.
- Drive brand performance through effective planning and execution.
- Manage brand profitability:
- Oversee brand P&L budgeting and tracking.
- Analyze relevant information to make sound business recommendations.
- Provide input and recommendations for the marketing plan and long-term strategy.
- Ensure revenue growth, control operating costs, and optimize overall profitability.
- Support business growth through analysis and insights:
- Provide business analysis reports, gather competitive intelligence, and develop actionable insights.
- Actively participate in omnichannel marketing initiatives.
- Explore and evaluate non-internet channels for brand promotion.
- Lead cross-functional activities:
- Collaborate with teams to maintain, optimize, and revitalize brand offers.
- Drive customer lifetime value through post-purchase channels.
- Develop and optimize customer acquisition campaigns.
- Drive innovation in new product development.
- Oversee brand assets and user experience:
- Manage branded website performance, development, and optimization.
- Ensure a cohesive and engaging user experience across all touchpoints.
- Oversee external partnerships, resources, and agencies to maximize brand effectiveness.
- Present brand strategies to senior management:
- Communicate brand activities, plans, and results to key stakeholders.
- Provide strategic recommendations based on market trends and insights.
- Build and lead a high-performing brand team:
- Hire and develop team members to ensure optimal performance.
- Stay updated on Health & Wellness industry trends:
- Continuously expand knowledge and expertise in the Health & Wellness category.
Preferred Qualifications (Note: These are preferred and not required. We strongly encourage you to apply even if you don’t tick ALL of these boxes.):
- Results-oriented with strong influencing skills.
- Proactive, assertive, and self-directed.
- Demonstrated creativity, curiosity, and strategic thinking.
- Strong analytical, decision-making, leadership, and collaboration skills.
- Ability to build relationships and communicate effectively across all organizational levels.
- Excellent multitasking abilities and a track record of delivering strong results.
- Adaptability and willingness to thrive in a dynamic work environment.
- 5+ years of experience in Consumer-Packaged Goods (CPG).
- 7-10 years of experience in CPG preferred.
- 2+ years of experience in team leadership or management preferred.
- Bachelor’s degree in Business, Sales, Marketing, or related field.
- MBA preferred.
- Willingness to travel as needed.
Golden Perks & Benefits:
- Health and Happiness: Enjoy 100% employer-paid medical, dental, and vision insurance. Get 75% premium coverage for dependents.
- Become an Owner: Join our Employee Stock Ownership Plan and be a part owner of Golden Hippo.
- Boost Your Savings: Maximize your retirement with a generous 401K Plan and company matching up to 3.5%.
- Stand Out, Get Rewarded: Excel and be recognized through our KPI Bonus, Win of the Week, Spot Bonus, and Shoutouts Program.
- Flexibility at Your Fingertips: Work on your terms with flexible arrangements for most positions.
- Skyrocket Your Career: Unleash your potential with unlimited room for professional growth.
- Thrilling Events Await: Exciting virtual and in-person events that redefine fun.
$116,700 – $155,600, annual & monthly KPI bonus potential, depending upon experience
*The safety of our candidates is our highest priority. When looking for a job, please be aware of cyber criminals, fake domains, and fraudulent job offers. Golden Hippo recruiters will only contact applicants from our official company e-mail domain, (NAME@GOLDENHIPPO.COM) or through our internal Applicant Tracking System, Greenhouse. In addition, Golden Hippo recruiters will never text you, send you checks, or ask you to disclose personal financial details. If you receive any suspicious communications regarding an open position or a job offer, please contact Golden Hippo directly at email@example.com to verify its validity.*